At Petz, we encourage responsible adoption by providing dedicated permanent spaces for abandoned/stray pets in over 200 of our stores. Throughout its history, AdotePetz has already helped more than 66,000 animals, including dogs, cats, rabbits and guinea pigs to find their forever home.

AdotePetz operates in many animal welfare protection projects, with emphasis on Válidos Project and the partnerships with Arredondar and Editora MOL. With the amount raised, the program is responsible for several social projects with different initiatives in more than 15 Brazilian states, such as supporting homeless people and veterinary assistance to their pets, population control through the neutering of abandoned animals and the donation of photovoltaic panels to NGOs.

Partnership with Editora Mol

We count on the partnership with the Mol Publisher on our “Products with Cause” pillar, by offering products (such as calendars, books, sticker albums and toys) in our stores and e-commerce platforms.

With a total of 15 projects launched so far, our best seller is “Ache o Bicho”, which is currently in its 4th edition and has sold more than half million units. In total, since 2017, more than 3 million products have been sold.

All profits raised are destined to animal protection initiatives that Petz is part of – among them, a network of partner NGOs whose purpose is to promote animal welfare.

Partnership with Arredondar

Arredondar is a project that takes place in our physical stores in which, at the end of the purchase, the consumer has the opportunity to round up and donate the amount of change in cents to AdotePetz partner NGOs.

Válidos Project

Válidos is a project based on donating products close to the expiration date to AdotePetz´s NGOs network. Since 2020, more than 123,000 products were donated, equivalent to R$4.5 million, providing food for rescued pets in more than 20 Brazilian states.

Adote Petz, in partnership with Phomenta, has been training and certifying several animal protection NGOs since 2021, resulting in more prepared and qualified organizations acting for the adoption of abandoned dogs and cats in Brazil. Through this partnership, it is possible to bring education to NGOs, increasing the impact of their work.

Phomenta is a member of ICFO (International Committee on Fundraising Organizations) and certifies NGOs that have good governance and transparency practices, bringing visibility and reliability to the network of partners and social investors.